Application of Reflective Fabric in Fashion Clothing Products

In the current social life, clothing has not only met the basic wearing needs, but also has significantly improved its aesthetic effect in terms of function. Therefore, in order to highlight the aesthetic and incidental functionality of clothing more obviously, it has become an important work to design it. From the current clothing design practice, different clothing materials have different roles in specific visual performance, such as reflective fabric series products. Especially last year, the new clothing products of major brands on the major e-commerce platforms have all been designed with reflective materials. Their cool appearance and personalized reflective effects have become the focus of fashion and sports brands. From the sales data, people are willing to accept and try this series of new reflective products.

There are two main reasons why reflective fabrics are popular. 1¡¢ Young users like to pursue trends and personality. The clothing products designed by designers with reflective fabrics have a fashionable sense of technology and can better meet the psychological needs of users. 2¡¢ Reflective fabric products are safe and popular with customers in the field of outdoor sports, so there will be many products with reflective elements in outdoor clothing.